Tel: 01206 808090 Email: firstname.lastname@example.org
Because of the nature of our businesses, and our relative proximity, WDL work closely with Colchester-based PR agency Mosaic Publicity on many web design and development projects. One of our more recent collaborations involved the design and development of forefrontutilities.com, which went live last week.
Mosaic Publicity knew that this client wanted an up-to-date website (their previous site had ‘bells and whistles’, including flash animation and music-on-load), they wanted to rank well in search engines and wanted their website users to have a better experience.
Previously, navigation and the user journeys through the site were not perfect, and this was a priority for this particular redesign. WDL focused on creating a clear functional layout to represent what is ultimately a utilities business, providing a simple base so they could easily manage and update the sites content. We used a colour palette that was in keeping with their brand and chose a structured typeface for headings to suit the business. The addition of some nice photography from Nick Strugnell, coupled with the uncomplicated design enables this particular site to stand out from it’s competitors.