Our ongoing work with Oakpark Security has seen the business now introduce 50-60% of its business through online enquiries.
We now work alongside Oakpark Security on a regular basis in all aspects of design, development and digital marketing to ensure that the businesses online and on-the-ground presence is as effective as possible, not only at bringing in new customers from the local area, but also with a wider reach, whilst cultivating existing customers.
Oakpark Security Systems Ltd is a premier independent supplier of risk-based, technology-driven security solutions across London, East Anglia, and the Home Counties.
As risk management specialists, they excel in delivering innovative and customer-focused solutions that combine both manpower and technology elements, supported by an expanding consultancy service.
Following steady growth and recent modernisation, Oakpark’s management team felt that the brand needed a refresh in order to accurately represent the business.
Although Oakpark’s identity was very established, it was felt that it needed modernisation and consistent execution. The security solutions that Oakpark provide are technology-led and it was recommended that the brand should be updated in order to reflect this consistently across all media.
Oakpark’s team knew that their current website had become dated and was missing key information relating to their services, so we set to work on a detailed information architecture process to help solve the problem.
The new website involved several elements of bespoke functionality, including an online recruitment system and a homepage carousel to prominently display core services and benefits.
The site was built in WordPress, which allowed for updates and content additions to be made easily by the Oakpark team.
Following the re-brand and the launch of their new website, Oakpark’s management team approached us regarding a new requirement for a bespoke business application.
Designed to streamline in-house processes and increase efficiency, the application would also serve to bring Oakpark’s reporting procedures in-line with recognised industry standards – a key factor for them in securing new business.
We scored additional points in our annual SIA (Security Industry Authority) audit because of investment in technology and efficiency of collating and storing key operational information.
It has been so well-received that we are in discussions with several of our customers to roll-out a dedicated mini version of the application on their sites for their security team.
A detailed information architecture process, combined with a clear strategy for development, ensured that the core functionality of the application facilitated a flawless end-to-end user experience.
Man-hours saved so far…
Application core features:
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