With the festive period fast approaching, many people would have already started gift shopping for their loved ones or at least, started thinking about what wonderful presents they could treat their family and friends with on the 25th of December. It’s said that 22% of people start their holiday shopping during October, so, now really is the time to get prepared!
During the holiday period, a large proportion of shoppers turn to the internet in search of their wishlist; billions of pounds are spent each year during the festive season and 46% of this revenue stems from shopping online. Christmas aside, let’s not forget the likes of Black Friday at the end of November and the pending January sales too, which are sure to entice a large number of consumers.
As now is the perfect time to prepare for the upcoming months, whether you sell products or services online, it’s important to consider potential promotions that you could offer, in order to grow your customer base and really make the most of the festive period. One-third of shoppers report that holiday purchases were driven by promotions, so it’s a great opportunity to thank your most loyal customers and build strong and long-lasting relationships with new customers too.
Here at WDL, our expert team has a wealth of experience in increasing sales for small, medium and large businesses alike, and we have previously assisted to generate 6 figure sums for our clients through online promotions!
We’d love to help you increase your festive sales this year, whether this is through email marketing, social media campaigns, printed promotional material, seasonal updates to your website or Digital Marketing, our expert team will be able to recommend and tailor a solution to suit your business and consumer’s needs.
If you’re interested in giving a little something back to your client’s during the season of giving, be sure to get in touch with us today!