Everything else Why Process Is Important to Us 27/03/2013 According to the dictionary the word process means: “A series of actions, changes, or functions bringing about a result.” It sounds simple, yet it’s anything but that. Implementing process needs more than careful thought, it needs experience in doing the wrong thing to know what is right – and that’s anything but simple. I’m not saying that for the best process to be implemented you need to have failed, but it certainly helps. Consider this… The Mercedes Formula 1 team pit crew are waiting for Lewis Hamilton to drive his car into the pit lane for a tyre change. Hamilton screeches to a halt and waits… A few of the pit crew meander out and wave to Hamilton as they walk round the front of the car and begin polishing the nose. Another bunch of guys walk out with tyres more suited to a Mini Cooper and start forcing them in place. All of this is happening whilst Hamilton pulls out his mobile phone and begins calling his Mum about plans for Sunday. Back to reality for a moment. The reason this doesn’t happen is because the Mercedes team have a process, a very refined, honed and practised process, for performing pit stops which means they can achieve a tyre change in a few seconds every single time. Now consider throwing a spanner in the works. Let’s say that during a tyre change a bolt gets stuck, which is not ideal for a Formula 1 team when seconds can win or lose a race. This is where process kicks into overdrive. Instead of panicking and losing their heads the pit crew will call on their experience to sort out the problem in the most effective and efficient manner. How? Because they have had experience of failing, but most importantly, they have experience of working at these failures to turn them into successes. The Mercedes pit crew are working within a winning process that enables them to know what to do, how to do it and when to do it. Whilst our process of completing projects isn’t as dangerous as a Formula 1 pitstop, it is as carefully honed. We know we have a winning process which means every project, no matter how large or small, follows it. I’m proud to be a part of this winning process and even prouder to have the confidence to guarantee our clients successful projects time and time again. Don’t believe me? Pop in and I’ll walk you through it. 27/03/2013 Copy to clipboard Copied More news Keep reading View all articles Advantages of having an Account Manager assigned to your retainer The benefits of marketing campaigns and why design is important Close Here comes Santa Claus… Our opening times We’re closing at 1pm on Friday 22nd December,reopening on Tuesday 2nd January. We’re closing at 1pm onFriday 22nd December,reopening onTuesday 2nd January.